The Test: Repurchase Behavior
The real test of a product isn't marketing or hype. It's simple: Do I buy it again? Not because I should. Because I actually want to.
Here are the products I actively repurchase, in order of how much I use them.
Tier 1: Absolutely Repurchase (Can't Live Without)
1. LMNT Electrolyte Drink
Usage: Daily, 1-2 packets
Why I repurchase: Dramatically increases energy. Reduces afternoon fatigue. No artificial sweeteners. Works.
Cost assessment: $99/month (30 packets). High but justified by usage benefit.
Repurchase frequency: Never skipped. Been on subscription for 18 months.
2. Magnesium Glycinate
Usage: Daily, 300-400mg before bed
Why I repurchase: Sleep quality is noticeably better. Muscle tension reduced. No side effects.
Cost assessment: $25-30/month. Excellent value.
Repurchase frequency: Automatic reorder every 60 days.
3. Omega-3 Fish Oil
Usage: Daily with largest meal
Why I repurchase: Mood is more stable. Inflammation lower. Fish burps are minimal with this brand.
Cost assessment: $30/month. Standard supplement pricing.
Repurchase frequency: Never run out. Essential.
Tier 2: Regularly Repurchase (Very Useful)
4. Collagen Peptides (Vital Proteins)
Usage: 5-6 days per week in coffee or smoothies
Why I repurchase: Hair and skin noticeably better after 2-3 months. Flexible use (mix with anything).
Cost assessment: $50/month. Premium but noticeable results.
Repurchase frequency: Every 6-8 weeks depending on usage.
5. Probiotics (Women-specific)
Usage: Daily, 1-2 capsules
Why I repurchase: Digestive consistency improved. Gas and bloating reduced noticeably.
Cost assessment: $40-50/month. Worth it for digestive peace of mind.
Repurchase frequency: Every 8-10 weeks.
6. Vitamin D3 + K2
Usage: Daily with breakfast
Why I repurchase: Mood seasonal effects reduced. Energy more consistent winter months. Worth the investment.
Cost assessment: $20-25/month. Reasonable for combined supplement.
Repurchase frequency: Every 3 months (90-day bottles).
Tier 3: Situational Repurchase (As Needed)
7. Ginger Tea
Usage: When nausea or digestive upset occurs
Why I repurchase: Actually works. Nausea relief within 15-20 minutes. No side effects.
Cost assessment: $5-6 per box. Cheap and effective.
Repurchase frequency: When needed (usually 1-2x per month).
8. Magnesium Malate
Usage: Post-intense workouts, 500mg
Why I repurchase: Recovery is noticeably faster. Muscle soreness reduced. Energy production support.
Cost assessment: $25-30/month (if using regularly). Worth it for athletes.
Repurchase frequency: Every 10-12 weeks during heavy training phases.
9. Ashwagandha
Usage: During high-stress periods, 500mg daily
Why I repurchase: Stress response noticeably more measured. Sleep quality better during stressful periods.
Cost assessment: $20/month. Good value during stress.
Repurchase frequency: Only during high-stress blocks (quarterly).
Tier 4: One-Time or Never Repurchase (Didn't Work for Me)
- Most multivitamins: Don't feel a difference. Skip unless blood work shows deficiency.
- Expensive nootropics: Brain fog reduction was marginal. Not worth $80/month.
- Collagen bars: Taste poor. Collagen powder superior.
- Most protein powders: Whey isolate works. No need to experiment constantly.
- CBD products: No noticeable effect on me. Might work for others.
My Monthly Wellness Budget
Non-negotiable (every month):
- LMNT: $99
- Magnesium glycinate: $25
- Omega-3 fish oil: $30
- Vitamin D3 + K2: $5 (averaged)
- Probiotic: $5 (averaged)
- Collagen: $10 (averaged)
Total: ~$175/month
Situational (variable):
- Ginger tea: $5-10
- Magnesium malate: $5 (averaged)
- Ashwagandha: $3 (averaged)
Total: ~$200-210/month typical
The Honest Takeaway
I don't repurchase products out of habit or brand loyalty. I repurchase what creates observable, consistent benefits. LMNT is expensive but the energy lift justifies it. Magnesium glycinate is cheap and works. Fish oil is standard but I notice when I skip it.
What This Teaches
- Repurchase behavior is the truest test
- Cost matters less than results
- Most supplements are marginal until you find the ones that work for you specifically
- Consistency matters more than variety
- Real products solve real problems. Everything else is optional.
Bottom Line
Don't just buy what wellness influencers recommend. Pay attention to your own repurchase behavior. If you're buying something repeatedly, it's working. If you're not buying it again, it isn't. That's your real answer.